Hi there! Welcome to my facebook page. The reaction from people when they see Phoenix products for the first time is always so positive. Take a look.
A Brief History of Phoenix Trading
Phoenix Trading was founded in 1995 by three mothers in South London; Robin, Susie and Vanessa. The women shared a vision of starting a home-based business selling a product that they loved—greeting cards!
The three partners worked part time selling the cards direct to friends, family and at fundraising events for schools and charities. By September 1995, they had amassed enough profit to print their first 13 designs as publishers in their own right. They launched themselves enthusiastically into finding venues, agents, artists and suppliers. When Robin’s house buckled under the strain, Vanessa offered bijou office accommodation; 8ft x 6ft of combined office and working room which was shared with various domestic appliances. They had one desk, one chair and one under-powered computer, which they had to take turns to sit at. As the business grew, they ended up packing orders in the kitchen from stock which was kept under the children’s beds. It was a challenge!
Sheila replaced Susie in 1998 and by the end of 2000 the business was twenty times bigger than in its first trading year. In 2001, Phoenix Trading became a limited company rather than a partnership, Vanessa left and Mike joined as Managing Director. The international management team has since been strengthened by the addition of Clive, who joined in 2006 as Finance Director. The company is now ensconced in 30,000 sq ft of dedicated office and warehousing in Wandsworth, South West London, just walking distance from where the original business was conceived.
During this time, the business has grown exponentially and is now listed as one of the top 10 greeting card publishers in the UK. It is also now one of the top 10 UK direct-selling companies, with more than 10,000 Traders and sales of over 150 million cards. Internationally Phoenix operates in five countries with over 11,000 Traders worldwide - expanding into Australia (2006), New Zealand (2007) and France (2007).
As a direct selling, independent card publishing house, Phoenix Trading has sold in excess of 150 million cards worldwide. Phoenix Trading does not sell its products through conventional retail outlets; instead we market an exclusive range of cards and stationery through our international team of over 10,000 worldwide Independent Phoenix Traders. This direct approach offers exceptional value for money without compromising on the quality of the product and design.
We pride ourselves on the quality of our products, and here are just a few of the things that make our cards special:
We only feature exclusive designs from our team of talented artists
We use high-quality board with Forest Stewardship Commission (FSC) accreditation
All of our greeting cards are produced and printed in the UK
Plant-based inks are used to minimise our impact on the environment
All of our everyday cards are blank for your own message. They are designed to be as versatile as possible.
As well as our ethical approach to production, we believe in giving back. We donate a substantial amount of our profits to charity, and with the support and help of our Independent Phoenix Traders and their customers, we have given over £1.5 million to charities to date, through our fundraising arm, The Phoenix International Charity. In recognition of this continued support for charities and good causes, Phoenix Trading was presented with the Direct Selling Association’s ‘Company with Heart Award’ in 2011.
Tags: Shopping/Retail